Fintech, short for ‘financial technology,’ is used to describe new tech that seeks to improve and automate the delivery and use of financial services. Fintech is aimed at helping companies, business owners and consumers manage their finances, operations and lives. When fintech emerged in the 21st Century, the term was initially applied to technology employed at the back-end systems of established financial institutions. ?Since then, however, there has been a shift to more consumer-oriented services and therefore a more consumer-oriented definition. Fintech has expanded to include any technological innovation in — and automation of — the financial sector, including advances in financial literacy, advice and education, as well as streamlining of wealth management, lending and borrowing, retail banking, fundraising, money transfers/payments, investment management and more.